A coalition of environmental organizations and travel businesses is forming a global sustainability standard for tourism.
More travelers are desiring sustainable vacations and more destinations are seeking to lessen the impacts of rising visitor numbers. But tourists who want to leave a lighter footprint must currently choose among some 300 different sustainable tourism standards, members of the Partnership for Global Sustainable Tourism Criteria said Monday at the launch of their criteria at the World Conservation Union (IUCN) World Congress in Barcelona.